To preserve the integrity of both online marketing and advertising in general, we must all take an unambiguous stand against intrusive, interruptive ad units. Target #1: Pop-Ups. The goal of this blog is to generate over a million online signatures indicating opposition to pop-ups. The author of this blog is not a consumer activist, but a serious marketer trained by one of the largest advertisers in the world.

Thursday, August 28, 2003


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